Marketing Management of HPW the newsletter on Human Papillomavirus

Hpvworld.com is the newsletter on Human Papillomavirus devoted to spreading messages on HPV clinical relevance and making them available in e-formats. The main goal of this project is to increase HPV awareness vaccination among health care providers so that a newsletter on papillomavirus was created to disseminate HPV publications written by authors from over the world. From 2019 to 2021, I was responsible for managing a team of technical editors and a graphics design/technology, as well as:

  • Writing the website content

  • Positioning it for SEO Managing a weekly newsletter

  • Creating analytical reports, among other tasks

Achievements

In 2021, after years of working, not only we improved knowledge of HPV among health care professionals, but also we attracted more than 180.000 readers, and over 50.000 email contacts.
HPV World website
HPV and Anal Cancer Brochure
HPW Newsletter
HPW Article